Radio
I’ve written radio for burritos, travel mugs, and sentient alarm clocks — and even had my words read live on-air by Howard Stern. From ‘80s action toy jingles to rap anthems (yes, I performed them in client meetings), these spots span formats, brands, and tones — but always land with a clear voice and a strong sell.
Here are a few of my favorites:
The Travel Mug Song (7-Eleven)
Radio Mercury Award Finalist
A rap anthem for a plastic mug. Yes, I wrote it. Yes, I rapped it for clients. No, I cannot rap.
Burrito Rollers (7-Eleven)
An ‘80s toy commercial spoof — but for hot food.
Silver Dallas ADDY Award, Radio – Regional / National
Quest for Refreshment (7-Eleven)
My first produced spot — and still a favorite. A fantasy adventure packed with more mandatory product callouts than any brief should ever have.
Independent Lemming (7-Eleven)
The best 7-Eleven spot he'd ever worked on according to one longtime account exec. Existential? Maybe. Memorable? Definitely.
Alarm Clock (7-Eleven)
A tired man. A sentient alarm clock. A cry for quality coffee at a great price.
Bronze Dallas ADDY Award, Radio – Regional / National
The One (Texas Lottery)
Sweet, simple, and a little “aww-shucks.” Probably the softest sell in lottery history.
Howard Stern Live Read (7-Eleven)
Howard Stern read my copy live on-air.
Does that make me a former Stern staff writer? (Let’s say yes.)